Research services
The SOC TECH LAB Foundation offers professional preparation, implementation and evaluation of commissioned research. We have a competent team of researchers from various fields of knowledge (including sociology, pedagogy, psychology, statistics). We cooperate with researchers from universities (e.g. University of Wrocław, Lower Silesian University) and research agencies.
Our offer is primarily social research, as well as diagnosis of local communities, research on the needs of local communities and evaluation. Our offer is addressed to the central public administration, local government units (LGU), business and business environment institutions as well as non-profit organizations.
Research methods
SOC TECH LAB offers a comprehensive development of a detailed methodological concept, tailored to the expectations of the ordering party. The selection of the method of social research is primarily subordinated to the problem of the research. It is also worth mentioning that in the case of social research, there is not just one specific way of conducting research. It is a certain advantage and diversity allows for constructive research and the creation of appropriate conclusions. We start each research project with the development of a professional and detailed methodological concept. Qualitative and quantitative methods are used in social research.
Are you interested in our offer? Do you have any questions or concerns? Make an appointment for a free consultation or contact us.
QUALITATIVE RESEARCH
Qualitative research focuses on a deeper analysis of a given phenomenon. The main emphasis is placed on using special research techniques for better and more accurate understanding of the analyzed phenomenon.
- They answer the questions: “what?”, “where?”, “how?”, “why?”
- Casual way to obtain information (the script and questions are only an outline of the interview; open questions)
- Most of the questions are exploratory in nature
- Sampling: Purposeful
- Smaller trials (20 – 50 people)
- Greater influence of the person conducting the research on its course
- No possibility of quantitative generalization of results to the population, possibility of qualitative generation of results
- Method of interpretation: no use of statistics – more casual and subjective
- Preferred research methods in qualitative research: action research, ethnography, historical method, Sense-Making method, case study, grounded theory.
Research techniques: Action Research; ethnographic research, observation, respondent ethnography; FGI (Focus Group Interview) online and offline; creative groups; IDI (In Depth Interview), online and offline IDI.
QUANTITATIVE RESEARCH
Quantitative research is used to identify the scale and intensity of occurrence of phenomena, problems and behaviors in a given community.
- It answers the question “how much?”
- The measurement tool is a questionnaire (questions of a unchanged, fixed form; closed questions predominate)
- Most of the questions are conclusive
- Sample selection: random, quota
- Larger trials (200 – 1000 people)
- Less influence of the person conducting the research (researcher, interviewer) on its course
- The ability to quantitatively generalize the results to the population
- Method of interpretation: using statistics – more objective
Research techniques: CAPI (Computer Assisted Personal Interview), CATI (Computer Assisted Telephone Interview), CAWI (Computer Assisted Web Interview), Mystery Client, PAPI (Paper & Pen Personal Interview).